About Me

I’m a Senior product designer with over 5+ years of experience transforming complex business and user needs into clear, intuitive digital experiences. I lead projects end to end—from research and information architecture through high-fidelity design, accessibility, stakeholder alignment, and developer handoff—while using design systems to create consistency at scale. Across more than 100 designs in the financial-services space, my work has helped modernize legacy experiences, strengthen engagement and retention, and deliver measurable improvements of more than 40% on KPIs.